Hosted by Marco Arment and David Smith.
From development and design to marketing and support, Under the Radar is all about independent app development. It's rarely longer than 30 minutes.
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Latest Episodes
#62: App Store Reviews
January 12th, 2017 · 29 minutes
The significance of App Store star ratings and reviews, and how to tastefully ask people to review your app.
#60: Transferable Skills
December 29th, 2016 · 29 minutes
Unrelated abilities and techniques that prove surprisingly useful in indie app development.
#59: Launch Day Diary
December 22nd, 2016 · 26 minutes
David's audio diary recorded throughout the launch day of his newest app, Workouts++.
#57: Secrecy
December 8th, 2016 · 29 minutes
Deciding how much of your app to keep secret before release, and how to slowly reveal it.
#56: Surviving the Winter
December 2nd, 2016 · 29 minutes
Strategies for surviving the ups, downs, and increasing challenges of today's App Store and nearby businesses.
#55: Black Friday Sale
November 25th, 2016 · 26 minutes
The effectiveness and side effects of sales and price changes.
#54: Parametric Design
November 17th, 2016 · 29 minutes
Appearance managers, self-theming views, and rapid design iteration with code and variables.
#53: Seasonality
November 11th, 2016 · 28 minutes
Planning for annual events and marketing opportunities, and accommodating variable cycles of productivity.